Posts Tagged ‘employees’
When Oil Spills and Organizational Change Collide
Susan Smith | Thursday, May 20th, 2010The environmental crisis in the Gulf of Mexico creates pressure for change in oil companies. New Livewire blogger and team-member Susan Smith considers some of the implications for their internal communications around rapid organizational change, and the long-term opportunities for their brands.
Tags: accountability, bp, communication, corporate brand, crisis communications, employees, gap analysis, trustPosted in Leadership | 1 Comment »
Genuine Communication and the Memorable Experience
Tal Henderson | Monday, March 29th, 2010All I wanted was my cup of breakfast blend and I didn’t get it but I came away with something better: insight into how internal culture and genuine communication create positive experiences for customers and employees.
Tags: communication, customer, employees, experience, service recovery, two-way communicationsPosted in Leadership | 2 Comments »
We’re Not Always Asking for Discretionary Effort
Mark Attard | Monday, February 22nd, 2010Brands live or die by the customer experience. In the age of social media, a bad customer experience travels more quickly than ever. Employees who care about customer experience are now a company’s greatest brand builders.
Tags: business advantage, culture, employees, touchpointsPosted in Leadership | No Comments »
Engaging With The Brand From Within
Tal Henderson | Thursday, January 14th, 2010Re-aligning the corporate brand provides a unique opportunity to evaluate and improve the integration of the company strategy, culture, and identity.
Tags: alignment, brand, customer, employees, engagement, internal brandingPosted in Dialogue, Planning | 1 Comment »
Internal Communications and Holiday Season Burnout
Tal Henderson | Wednesday, December 16th, 2009‘Tis the season to be exhausted. How can internal communications help engage employees and manage holiday season burnout?
Tags: burnout, communication, customer, employees, engagement, recognitionPosted in Planning | No Comments »