Posts Tagged ‘customer’
Can Your Employees Deliver Your New Brand Promise?
Tal Henderson | Thursday, February 17th, 2011Launching a new brand is risky enough. Make sure your employees know what they need to do differently to deliver on the new brand promise.
Tags: ad age, alignment, brand, customer, employees, risk, trustPosted in Dialogue, Planning | 3 Comments »
Genuine Communication and the Memorable Experience
Tal Henderson | Monday, March 29th, 2010All I wanted was my cup of breakfast blend and I didn’t get it but I came away with something better: insight into how internal culture and genuine communication create positive experiences for customers and employees.
Tags: communication, customer, employees, experience, service recovery, two-way communicationsPosted in Leadership | 2 Comments »
Engaging With The Brand From Within
Tal Henderson | Thursday, January 14th, 2010Re-aligning the corporate brand provides a unique opportunity to evaluate and improve the integration of the company strategy, culture, and identity.
Tags: alignment, brand, customer, employees, engagement, internal brandingPosted in Dialogue, Planning | 1 Comment »
Internal Communications and Holiday Season Burnout
Tal Henderson | Wednesday, December 16th, 2009‘Tis the season to be exhausted. How can internal communications help engage employees and manage holiday season burnout?
Tags: burnout, communication, customer, employees, engagement, recognitionPosted in Planning | No Comments »
Customer Experience, Customer Loyalty
Insight | Tuesday, October 6th, 2009A few weeks ago we were sharing a discussion with a client about customer experience as a means of creating customer loyalty. We agreed that this was a real opportunity today for companies that want to compete on something other than price, and that a way to do this is by focusing on creating...
Tags: customer, delight, employees, experience, loyaltyPosted in Insight | 2 Comments »