Friday, July 30, 2010
Dialogue

Welcome to our Dialogue

Communications Strategy Blogs, Articles, Best Practices

The environmental crisis in the Gulf of Mexico creates pressure for change in oil companies. New Livewire blogger and team-member Susan Smith considers some of the implications for their internal communications around rapid organizational change, and the long-term opportunities for their brands.
Read more
1 Comment

All I wanted was my cup of breakfast blend and I didn’t get it but I came away with something better: insight into how internal culture and genuine communication create positive experiences for customers and employees.
Read more
2 Comments

The Power of Strategic Commitment - Achieving Extraordinary Results Through TOTAL Alignment and Engagement
Read more
No Comments

Brands live or die by the customer experience. In the age of social media, a bad customer experience travels more quickly than ever. Employees who care about customer experience are now a company’s greatest brand builders.
Read more
No Comments

Re-aligning the corporate brand provides a unique opportunity to evaluate and improve the integration of the company strategy, culture, and identity.
Read more
1 Comment