Author Archive
Communications Keeping Pace With Change
Maclin Williams | Monday, December 7th, 2009It is essential to closely monitor changing external and internal situations and to quickly realign messaging accordingly, for both your customers and your employee team.
Tags: brand, change, communication, employees, engagement, relationshipsPosted in Leadership | No Comments »
Retaining and Maximizing Talent in the 21st Century
Maclin Williams | Thursday, October 22nd, 2009Leadership recognizes the value of employees to differentiate the company but does not align employees' unique capabilities with the strategic business goals.
Posted in Audience | No Comments »Subscribe to our RSS feed
Maclin Williams | Bio
Maclin Williams is an account director and strategist with extensive experience in internal / external corporate marketing and brand management. She is a Gold Award winner in the area of innovation in interactive digital marketing and was given the honour of being a professor, teaching her areas of expertise at York University / Sheridan College in Toronto. She works regularly with companies that pursue excellence and innovation in communications including Four Seasons Hotels and Resorts and Honda Canada.